AvocatWhatsApp

Manage legal cases via familiar WhatsApp for Togolese pros.

Score: 7.7/10TGHard BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Togolese lawyers and business owners underutilize legaltech platforms for case management due to low digital literacy and lack of training.

Solution

AvocatWhatsApp lets lawyers and business owners handle cases entirely through WhatsApp bots, with voice notes and simple menus for low digital literacy users. Commands like 'new case' or 'add task' trigger actions, synced to a web dashboard for deeper views. It bridges the gap by using the #1 app in Togo for all interactions.

Target Audience

Togolese lawyers and business owners

Differentiator

Seamless WhatsApp-first interface, no app download needed.

Brand Voice

friendly

Features

WhatsApp Bot

must-have30h

Menu-driven commands for cases/tasks via WhatsApp.

Voice Note Processing

must-have25h

Transcribe voice inputs to tasks/notes.

Web Sync Dashboard

must-have20h

View/edit WhatsApp actions on web.

Client Messaging

must-have18h

Auto-send updates to client WhatsApp.

Case Templates

must-have15h

Quick-start common Togo legal cases.

SMS Fallback

must-have12h

For non-WhatsApp users.

Broadcast Reminders

nice-to-have15h

Group case updates.

Document Sharing

nice-to-have20h

Send/receive files via chat.

Usage Analytics

nice-to-have10h

Track commands and efficiency.

Multi-Language Bot

future25h

French/Ewe support.

CRM Integration

future20h

Link to calendars.

Total Build Time: 210 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
phonetextNo
nametextYes
whatsapp_idtextNo
created_attimestampNo

Relationships:

  • one-to-many with cases

cases

ColumnTypeNullable
iduuidNo
titletextNo
user_phonetextNo
statustextNo

Relationships:

  • belongs to users, one-to-many with messages

messages

ColumnTypeNullable
iduuidNo
contenttextNo
typetextNo
case_iduuidYes
timestamptimestampNo

Relationships:

  • belongs to cases

clients

ColumnTypeNullable
iduuidNo
phonetextNo
case_iduuidNo

Relationships:

  • belongs to cases

API Endpoints

POST
/api/webhook/whatsapp

Handle incoming WhatsApp messages

GET
/api/cases

List cases by phone

🔒 Auth Required
POST
/api/cases

Create case via API

🔒 Auth Required
GET
/api/messages/:caseId

Fetch case chat history

🔒 Auth Required
POST
/api/send-whatsapp

Send message via bot

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind
Backend
Next.js API + Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth + Phone
Payments
Stripe
Hosting
Vercel
Additional Tools
Twilio WhatsApp APIAssemblyAI for voice

Build Timeline

Week 1: Auth and WhatsApp webhook

45h
  • Phone signup
  • Basic bot

Week 2: Case commands

50h
  • New case/update bot logic

Week 3: Voice and dashboard

45h
  • Transcription
  • Web sync

Week 4: Sharing and SMS

40h
  • Client comms
  • Fallback

Week 5: Payments polish

30h
  • Stripe
  • Analytics

Week 6: Test deploy

25h
  • E2E testing
  • Landing

Week 7: Beta fixes

20h
  • User feedback iter

Week 8: Launch prep

15h
  • SEO, channels
Total Timeline: 8 weeks • 320 hours

Pricing Tiers

Free

$0/mo

50 msgs/mo

  • 5 cases
  • Basic bot
  • SMS only

Pro

$30/mo

500 msgs/mo

  • Unlimited cases
  • WhatsApp voice
  • Client sharing

Enterprise

$99/mo

Priority API

  • All Pro
  • Unlimited msgs
  • Custom bot flows

Revenue Projections

MonthUsersConversionMRRARR
Month 11501.5%$68$810
Month 61,0004%$1,200$14,400

Unit Economics

$12
CAC
$360
LTV
6%
Churn
88%
Margin
LTV:CAC Ratio: 30.0xExcellent!

Landing Page Copy

Gérez vos cas légaux par WhatsApp – Sans apprentissage !

Bot intelligent pour avocats togolais : commandes vocales, mises à jour instantanées.

Feature Highlights

Interface WhatsApp native
Voix vers texte auto
Tableau web synchronisé
Partage client facile
Modèles cas togolais

Social Proof (Placeholders)

"'Parfait pour mes clients ruraux !' - Avocat à Kara"
"'Économise des heures par jour.' - Entrepreneur Lomé"

First Three Customers

Post bot demo video in Togo WhatsApp lawyer groups (10k+ members) and Facebook Marketplace legal services; DM first responders for free trial. Partner with 1 local law firm for internal test, get referrals. Track via unique promo code.

Launch Channels

Product Huntr/whatsappIndie HackersFacebook Togo LawyersTwitter #TogoTech

SEO Keywords

whatsapp gestion cas avocatbot whatsapp avocats togolegal management whatsapp togoavocat togolais whatsappcas légaux sms togo

Competitive Analysis

$39+/mo
Strength

Portal features

Weakness

Web/app only, no chat

Our Advantage

WhatsApp ubiquity in Togo

Smokeball

smokeball.com
$29+/mo
Strength

AI matter

Weakness

Desktop-heavy

Our Advantage

Mobile messaging first

🏰 Moat Strategy

Network effects via shared client chats, data on Togo WhatsApp legal patterns.

⏰ Why Now?

WhatsApp usage exploded to 90% in Togo, enabling frictionless legaltech entry.

Risks & Mitigation

technicalhigh severity

WhatsApp API changes

Mitigation

Multi-channel fallback

marketmedium severity

Bot fatigue

Mitigation

Personalized UX

financiallow severity

Twilio costs

Mitigation

Tiered limits

executionmedium severity

Voice accuracy

Mitigation

French-tuned AI

Validation Roadmap

pre-build5 days

Test bot prototype with 5 lawyers

Success: 90% command success

mvp14 days

Onboard 20 beta users

Success: 70% weekly active

launch7 days

Viral group shares

Success: 200 users

growth30 days

Referral program

Success: 20% ref growth

Pivot Options

  • Pure SMS version
  • Expand to other chats (Telegram)
  • General business CRM bot

Quick Stats

Build Time
320h
Target MRR (6 mo)
$1,500
Market Size
$1.8M
Features
11
Database Tables
4
API Endpoints
5