SMS-first academic alerts empowering Nigerian Gen Z parents.
Nigerian Gen Z parents cannot access real-time insights into their children's academic performance via mobile apps, forcing reliance on infrequent traditional school open days.
EduAlertNG lets parents input or receive school updates via SMS for a lightweight dashboard of grades and progress, no app download needed initially. Aggregate data builds personalized reports viewable on web/mobile. Focuses on accessibility for varying data plans in Nigeria.
Nigerian Gen Z parents with school-age children
SMS-primary for 2G/3G users, parent-logged data with AI validation.
supportive
Send SMS like 'MATH 85' to log grades instantly
Sync SMS data to visual trends
Custom SMS summaries weekly/monthly
Upload report cards via photo OCR
Auto-generated insights from logs
Set targets and track deviations
Record teacher calls for transcription
Share progress with family
Compare anon with class averages
Sync exams to Google Calendar
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| phone | text | No |
| text | Yes | |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| name | text | No |
| dob | timestamp | Yes |
| user_id | uuid | No |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| child_id | uuid | No |
| subject | text | No |
| score | int | No |
| type | text | No |
| timestamp | timestamp | No |
| source | text | Yes |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| tier | text | No |
| stripe_id | text | Yes |
Relationships:
/api/sms/inboundParse incoming SMS grades
/api/children/:id/entriesFetch grade history
/api/reportsGenerate progress report
/api/alerts/sendTrigger SMS summary
No reports
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 80 | 1.5% | $42 | $504 |
| Month 6 | 700 | 4% | $980 | $11,760 |
Log scores by text, get insights on web. No data? No problem.
Promote shortcode in WhatsApp parent groups and Instagram Reels targeting Gen Z moms in Lagos/Abuja. Offer free unlimited month for first 10 sharers. Track via unique promo codes and convert via email follow-up.
Full school ERP
App-heavy, poor low-data support
SMS-first accessibility
Communication
US-focused, no grades/SMS
Nigeria SMS grades
Aggregated parent-logged data for benchmarks creating value lock-in
MTN/Glo SMS cheap, 4G expanding but 40% still 2G in Nigeria
SMS parsing errors
AI validation + user confirmations
Twilio costs
Volume discounts + tier limits
Habit change to SMS log
Free tier onboarding tutorials
Success: 90% successful parses
Success: 30% upgrade interest
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