Peer-to-peer shop referral network – qualified leads at $10 CAC
Solo founders building automotive repair booking apps face sky-high customer acquisition costs that make it nearly impossible to compete with giants like AutoZone.
RepairRelay connects indie auto booking SaaS founders in a private network to share and buy shop leads. Post your app, match with shops seeking booking software, pay bounties only for signups. Community-driven acquisition beats cold outreach costs by 80%.
Solo founders and indie developers building SaaS apps for automotive repair booking
Auto-specific matching algo considers shop size, location, and services for 3x higher conversion
supportive
Create app profile with pricing, demos, targeting filters
Browse/post shop leads with bounty offers
AI matches leads to apps based on criteria
In-app chat with leads and referrers
Stripe bounties auto-paid on verified signups
Confirm shop details and intent before payout
Track CAC, conversions, ROI per lead
Bulk upload leads from directories
Pull leads into your CRM
Team bounties for networks
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| text | No | |
| app_name | text | No |
| balance | int | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| shop_name | text | No |
| location | text | No |
| bounty | int | No |
| status | text | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| lead_id | uuid | No |
| buyer_id | uuid | No |
| payout_status | text | No |
| verified | bool | No |
Relationships:
/api/leadsPost new lead
/api/leadsSearch leads
/api/referrals/:leadId/claimClaim lead
/api/payouts/:referralIdTrigger payout
/api/dashboard/statsUser analytics
No payouts
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 120 | 3% | $126 | $1,512 |
| Month 6 | 900 | 7% | $2,205 | $26,460 |
Join 100+ indie founders sharing qualified auto shop leads
Seed with 10 personal connections from indie auto Discord groups, give free Pro + $50 credit. Launch thread on r/indiehackers with referral contest. Email list from previous SaaS projects.
Big brands
Not niche, complex
Solo-friendly auto focus
Network effects from growing lead pool; exclusive auto data
Indie SaaS explosion + shops digitizing post-2023 labor shortage
Low lead volume initially
Seed with founder bounties
Disputed payouts
Strict verification + escrow
Success: 20 interested in beta
Success: $500 in bounties
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