Marketplace connecting edtech creators directly to small businesses hungry for team upskilling.
Edtech solo developers lack targeted marketing channels to effectively reach small business owners interested in upskilling their teams.
Solo edtech developers list their tools and courses on a niche marketplace where small business owners search for targeted upskilling solutions. Businesses discover and purchase instantly via one-click buys, while devs get verified leads and payments. Built for quick listings and hyper-targeted discovery to bypass broad platforms.
Solo developers creating edtech tools for small business upskilling
Exclusive focus on small biz upskilling needs with AI-tagged categories matching dev tools to business pain points like 'remote sales training'.
professional
Create, edit, and track listings of edtech tools with analytics on views/purchases.
Filter edtech tools by skill category, price, and business size for quick discovery.
Businesses buy access or subscriptions instantly via Stripe.
Devs and businesses verify identities to build trust.
Automatic 80/20 split between platform and dev on sales.
Businesses rate tools post-purchase.
Alerts for new purchases, views, and matches.
CSV download of sales data.
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| text | No | |
| role | text | No |
| verified | bool | No |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | No | |
| user_id | uuid | No |
| title | text | No |
| description | text | No |
| price | int | No |
| category | text | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| listing_id | uuid | No |
| status | text | No |
| created_at | timestamp | No |
Relationships:
/api/listingsFetch marketplace listings with filters
/api/listingsCreate new listing
/api/users/meGet user profile
/api/purchasesProcess purchase
/api/analyticsUser-specific views/sales data
No priority placement
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 50 | 2% | $30 | $348 |
| Month 6 | 500 | 5% | $750 | $9,000 |
UpskillMart is the targeted marketplace for team training solutions—no more wasting time on generic platforms.
DM 20 edtech solo devs on Twitter/X searching 'edtech indie' with a free Pro trial offer; post in r/EdTech and IndieHackers with MVP demo; offer first 3 free listings in exchange for feedback.
Easy digital sales
No targeted biz audience
Niche small biz upskilling focus
Course builder
Generic marketing
Direct leads from SMBs
Network effects: More devs attract more businesses, improving matches and retention.
AI disruption accelerates upskilling demand; small biz digital transformation boom post-2023.
Low initial listings
Seed with 10 free dev invites pre-launch
Payment disputes
Clear refund policy + Stripe disputes
Success: 50% interest
Success: 50 signups
Success: $300 revenue
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