GigLedger

Spreadsheet-free expense and invoice tracking for student designers, with one-click tax reports.

Score: 7.9/10BrazilMedium BuildReady to Spawn
Brand Colors

The Opportunity

Problem

College students running freelance graphic design businesses struggle with manual tracking of expenses and invoices in spreadsheets, resulting in errors during tax time.

Solution

GigLedger automates expense logging, invoice creation, and categorization tailored to graphic design freelancers. It generates error-proof tax summaries and 1099-ready exports at year-end. Students avoid manual errors and focus on creating.

Target Audience

College students with freelance graphic design businesses

Differentiator

Pre-built categories for design-specific deductions like Adobe subscriptions, Wacom tablets, and stock assets, with student-discount validation for accuracy.

Brand Voice

friendly

Features

Expense Tracker

must-have12h

Log expenses with auto-categorization for design tools and supplies.

Invoice Builder

must-have15h

Create, send, and track professional invoices with design templates.

Tax Report Generator

must-have18h

One-click summaries and exports for Schedule C and student deductions.

Dashboard Overview

must-have10h

Real-time P&L, unpaid invoices, and upcoming tax estimates.

Receipt Upload

must-have14h

Upload and OCR-scan receipts for quick entry.

Client CRM

must-have8h

Basic client database with payment history.

PDF Exports

nice-to-have6h

Customizable invoice and report PDFs.

Email Reminders

nice-to-have5h

Auto-send invoice chasers and tax prep nudges.

Integration with Stripe

nice-to-have10h

Sync payments automatically.

Total Build Time: 98 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
student_verifiedboolYes
created_attimestampNo

expenses

ColumnTypeNullable
iduuidNo
user_iduuidNo
amountintNo
categorytextNo
datetimestampNo
receipt_urltextYes

Relationships:

  • user_id references users(id)

invoices

ColumnTypeNullable
iduuidNo
user_iduuidNo
client_nametextNo
amountintNo
statustextNo
due_datetimestampNo

Relationships:

  • user_id references users(id)

API Endpoints

POST
/api/expenses

Create new expense

🔒 Auth Required
GET
/api/expenses

List user expenses

🔒 Auth Required
POST
/api/invoices

Create invoice

🔒 Auth Required
GET
/api/tax-reports

Generate tax summary

🔒 Auth Required
GET
/api/users/me

Get user profile

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind + shadcn/ui
Backend
Next.js API routes
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
UploadthingResend emails

Build Timeline

Week 1: Core setup and auth

25h
  • Project scaffold
  • User auth and profile
  • Basic dashboard

Week 2: Expenses module

30h
  • CRUD for expenses
  • Categorization UI
  • Receipt upload

Week 3: Invoices module

25h
  • Invoice builder and sending
  • Client list

Week 4: Tax reports and polish

20h
  • Report generator
  • Exports
  • Mobile responsiveness

Week 5: Payments and nice-to-haves

20h
  • Stripe integration
  • PDF gen
  • Emails

Week 6: Testing and launch

15h
  • Full testing
  • Landing page
  • Deploy
Total Timeline: 6 weeks • 145 hours

Pricing Tiers

Free

$0/mo

50 expenses/mo

  • 5 invoices/mo
  • Basic expense tracking
  • Simple reports

Pro

$29/mo

None

  • Unlimited invoices/expenses
  • Tax reports
  • Receipt OCR
  • PDF exports

Student Pro

$19/mo

None

  • All Pro + student discount validation
  • Priority support

Revenue Projections

MonthUsersConversionMRRARR
Month 11002%$58$696
Month 68005%$1,160$13,920

Unit Economics

$15
CAC
$350
LTV
4%
Churn
92%
Margin
LTV:CAC Ratio: 23.3xExcellent!

Landing Page Copy

Ditch Spreadsheets: Track Design Gigs & Taxes Effortlessly

GigLedger handles expenses, invoices, and tax prep for student freelancers—no more errors at tax time.

Feature Highlights

Auto-categorize design expenses
Pro invoices in seconds
One-click tax exports
Student-optimized deductions

Social Proof (Placeholders)

"'Saved me hours on taxes!' - Alex, Art Major"
"'Perfect for my Fiverr gigs.' - Sarah, Designer"

First Three Customers

Post in r/graphic_design, r/EntrepreneurStudents, and college design Discord servers offering free Pro access for feedback. DM 10 active freelance posters with personalized invites. Run $50 Reddit ad targeting student freelancers.

Launch Channels

Product Huntr/graphic_designr/freelanceIndie HackersTwitter #designstudents

SEO Keywords

student freelance invoicinggraphic design expense trackerfreelance tax software studentsdesigner invoice app

Competitive Analysis

FreshBooks

freshbooks.com
$19+/mo
Strength

Robust invoicing

Weakness

No student/design focus, complex for beginners

Our Advantage

Tailored for college designers with simple tax tools

Free with fees
Strength

Free tier

Weakness

Generic, poor categorization for creatives

Our Advantage

Design-specific features and reports

🏰 Moat Strategy

Proprietary dataset of student design deductions building accuracy over time.

⏰ Why Now?

Freelance boom among Gen Z students + complex gig economy taxes make simple tools essential.

Risks & Mitigation

marketmedium severity

Low adoption if students ignore taxes until deadline

Mitigation

Year-round nudges and free tier for habit building

technicallow severity

OCR accuracy for receipts

Mitigation

Use proven Supabase/Tesseract integration

executionmedium severity

Slow feature iteration

Mitigation

Prioritize MVP with user feedback loops

Validation Roadmap

pre-build7 days

Survey 50 students on Reddit

Success: 70% express pain and interest

mvp14 days

Waitlist signups post-landing

Success: 100 signups

launch30 days

Beta users feedback

Success: NPS > 8

Pivot Options

  • General student side-hustle tracker
  • Expand to other creative freelancers

Quick Stats

Build Time
145h
Target MRR (6 mo)
$2,000
Market Size
$25.0M
Features
9
Database Tables
3
API Endpoints
5