Instant microinsurance for Ghanaian SME supply chains – protect transport, inventory, and delays from day one.
Ghanaian SMEs lack affordable, tailored microinsurance products that adequately cover their supply chain risks.
SupplyShield provides tailored microinsurance quotes for common Ghanaian supply chain risks like road accidents, flooding, and theft. SMEs input their shipment details via a simple dashboard and get instant policies from partnered insurers at $30/month premiums. Claims are filed digitally with real-time tracking, ensuring quick payouts.
Ghanaian small and medium-sized enterprises (SMEs)
Ghana-specific risk models factoring local factors like rainy season flooding and trotro route hazards, unavailable in generic insurers.
supportive
AI-driven tool to generate custom quotes based on shipment details, routes, and cargo value.
One-click purchase and payment for selected policies with Stripe integration.
Overview of active policies, upcoming renewals, and risk alerts.
Upload photos/docs and submit claims with automated routing to insurers.
SMS/email notifications for weather or route risks affecting shipments.
Searchable archive of past quotes and claims.
Team invites for supply chain managers.
Monthly risk exposure summaries.
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| text | No | |
| phone | text | Yes |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| name | text | No |
| location | text | No |
| industry | text | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| business_id | uuid | No |
| cargo_value | int | No |
| route | text | No |
| status | text | No |
| premium | int | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| policy_id | uuid | No |
| status | text | No |
| evidence_url | text | Yes |
Relationships:
/api/quotesGenerate quote from shipment data
/api/policiesPurchase policy
/api/policiesList user policies
/api/claimsFile new claim
/api/claims/:idTrack claim status
/api/alertsFetch risk alerts
No claims filing
Up to 10 policies
Unlimited
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 50 | 2% | $30 | $360 |
| Month 6 | 400 | 5% | $600 | $7,200 |
Affordable microinsurance tailored for SMEs – quotes in seconds, claims paid fast.
Join Ghana SME Facebook groups and WhatsApp networks in Accra/Tema, offer free first-month trials to 10 importers/exporters via direct messages, follow up with personalized demos based on their pain points like flooding delays.
Established brand
Slow manual processes, no digital dashboard
Instant digital quotes and claims for SMEs
Proprietary dataset of Ghana supply chain incidents building risk models over time.
Post-COVID supply disruptions + rising digital payments (MoMo) make SMEs ready for embedded insurance.
Insurance regulations in Ghana
Partner with licensed brokers early
Low insurance awareness
Free trials + education content
AI quote accuracy
Start with rule-based, iterate with data
Success: 80% express interest
Success: 50% convert to paid
Success: 100 signups week 1
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