Land verified formal jobs with full IMSS benefits and stability
Mexico's formal sector has shrunk for five straight quarters, forcing workers into unstable informal jobs without benefits despite misleadingly low unemployment rates.
FormalForge uses AI to match Mexican workers to genuine formal-sector positions that include IMSS, vacation pay, and legal protections. It automates applications, prepares users for interviews with localized content, and tracks every step from submission to onboarding. Workers escape the uncertainty of informal gigs by focusing only on roles that deliver real benefits and stability.
Mexican workers and job seekers dependent on formal sector employment
Verified formal-only job database with a proprietary 'Benefit Integrity Score' calculated from government filings and past employee outcomes — no other Mexican job board offers this transparency.
supportive
Matches users to formal jobs using skills, location, salary expectations and career history
Guided profile creation optimized for Mexican employers and ATS systems
Real-time status tracking, reminders, and document storage for all applications
Calculates total compensation including IMSS, aguinaldo, vacation, and bonuses
Instant push notifications for new formal openings matching user criteria
Industry-specific practice questions and answers drawn from Mexican labor market
Anonymous crowd-sourced salary data for formal roles by city and industry
Professional resume and CV generator in Spanish/English with formal-sector templates
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| phone | text | No |
| full_name | text | No |
| experience_years | int | Yes |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| desired_salary | int | Yes |
| location | text | No |
| skills | text | Yes |
| updated_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| title | text | No |
| company | text | No |
| salary | int | No |
| benefit_score | int | No |
| is_verified_formal | bool | No |
| posted_at | timestamp | No |
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| job_id | uuid | No |
| status | text | No |
| applied_at | timestamp | No |
| last_updated | timestamp | No |
Relationships:
/api/matchesReturns AI-ranked formal job matches for authenticated user
/api/applicationsCreates new job application record
/api/benefits/estimateCalculates total compensation package for a job
/api/jobsSearch and filter verified formal jobs
/api/profileUpdates user career profile
Limited to 5 formal job matches weekly
Full access
Full access + human support
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 180 | 12% | $432 | $5,184 |
| Month 6 | 2,100 | 19% | $7,980 | $95,760 |
AI-powered matching to verified IMSS jobs that actually deliver stability. Used by over 1,800 Mexican workers escaping informal uncertainty.
Post free beta access offers in the top 10 Facebook groups for Mexican job seekers (Empleos CDMX, Trabajos Monterrey, etc.) targeting recent informal workers. Partner with two mid-sized YouTube creators in the 'empleo en México' niche (combined 80k followers) offering them free Premium in exchange for honest reviews. Run targeted Instagram Reels ads in Mexico City and Guadalajara showing before/after stories of users moving from informal gigs to formal contracts.
Huge job inventory
No formal-only filter or benefit verification
Benefit Integrity Score and AI matching focused exclusively on formal contracts
Strong brand recognition
Generic listings mixed with informal gigs
Curated formal-only database with government cross-checks
Network effects from user-reported outcome data that continuously improves the Benefit Integrity Score, creating a dataset competitors cannot replicate quickly.
Five consecutive quarters of formal sector contraction has created acute pain for Mexican workers, while affordable AI and open government data APIs have only recently made hyper-targeted formal job tools possible for a solo founder.
Companies may not list enough verified formal openings
Build direct outreach channels to HR departments and offer free employer posting for first 6 months
Labor law or data privacy changes in Mexico
Partner with Mexican labor attorney for quarterly compliance reviews
Success: At least 42 confirm they would pay $15-25/month for a formal-only matching tool
Success: 35% weekly active usage and 22% conversion to paid after 14 days
Success: 1,000 signups and $2,500 MRR within 45 days
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