AuditForge

Automated audit trails that prove your due diligence to EU regulators

Score: 7.7/10ERMedium BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Online marketplaces get hit with massive EU fines like Temu's €200m for failing to stop unsafe and illegal products sold by third-party vendors

Solution

AuditForge continuously captures evidence of vendor vetting, product reviews, and compliance actions across your marketplace. When regulators request proof under DSA or GPSR, generate polished, timestamped reports in one click. Especially valuable for platforms with many China-based third-party sellers who need to demonstrate ongoing monitoring.

Target Audience

Compliance leads and operators of third-party online marketplaces targeting EU consumers (especially China-sourced goods)

Differentiator

Immutable evidence ledger combined with AI that turns raw activity logs into regulator-friendly narrative reports, something generic logging tools cannot do.

Brand Voice

supportive

Features

Automated Evidence Capture

must-have30h

Logs all vendor and listing activities with timestamps

One-Click Audit Reports

must-have25h

Generates regulator-ready PDF reports instantly

Immutable Audit Ledger

must-have35h

Tamper-proof record of all compliance actions

Vendor Document Vault

must-have25h

Secure storage with automatic expiry alerts

Regulatory Template Library

must-have20h

Pre-built templates for DSA, GPSR, and other requests

Missing Evidence Alerts

must-have20h

Notifies when due diligence gaps appear

AI Report Summarizer

nice-to-have30h

Turns logs into plain English executive summaries

Digital Signatures

nice-to-have25h

E-sign compliant reports for submission

Team Collaboration

nice-to-have20h

Comments and approval workflows for compliance teams

Total Build Time: 230 hours

Database Schema

accounts

ColumnTypeNullable
iduuidNo
nametextYes
created_attimestampNo

Relationships:

  • Users and evidence belong to accounts

evidence_items

ColumnTypeNullable
iduuidNo
account_iduuidNo
vendor_iduuidYes
event_typetextNo
datajsonbNo
created_attimestampNo
immutable_hashtextNo

Relationships:

  • Belongs to accounts and vendors

vendors

ColumnTypeNullable
iduuidNo
account_iduuidNo
external_idtextNo
origin_countrytextYes
risk_scoreintYes
last_auditedtimestampYes

Relationships:

  • Belongs to accounts

reports

ColumnTypeNullable
iduuidNo
account_iduuidNo
generated_byuuidNo
period_starttimestampNo
period_endtimestampNo
statustextNo
file_urltextYes

Relationships:

  • Belongs to accounts

API Endpoints

POST
/api/evidence

Ingest new compliance evidence event

🔒 Auth Required
POST
/api/reports/generate

Create new audit report from evidence

🔒 Auth Required
GET
/api/vendors/:id/score

Retrieve current vendor risk and compliance status

🔒 Auth Required
GET
/api/alerts

List pending evidence gap alerts

🔒 Auth Required

Tech Stack

Frontend
Ruby on Rails 7 with Hotwire and Tailwind
Backend
Ruby on Rails 7
Database
PostgreSQL on Render
Auth
Auth0
Payments
Stripe
Hosting
Render
Additional Tools
SidekiqOpenAI for summarizationPrawn for PDF generation

Build Timeline

Week 1: Core data model and auth

32h
  • Rails app with Auth0
  • Evidence ledger schema
  • Immutable hash calculation

Week 2: Evidence ingestion and alerts

38h
  • API ingestion endpoints
  • Background job processing
  • Alerting system

Week 3: Report generation

35h
  • Report builder engine
  • AI summarization
  • PDF export with signatures

Week 4: Dashboard and polish

30h
  • Compliance dashboard
  • Vendor risk views
  • Testing and documentation
Total Timeline: 4 weeks • 135 hours

Pricing Tiers

Starter

$0/mo

1 report/month

  • Basic evidence logging
  • 1 report per month
  • Community support

Pro

$29/mo

None

  • Unlimited evidence
  • Unlimited reports
  • AI summaries
  • Email support

Enterprise

$149/mo

None

  • Everything in Pro
  • Custom integrations
  • On-premise option
  • Dedicated compliance expert

Revenue Projections

MonthUsersConversionMRRARR
Month 18511%$340$4,080
Month 654018%$2,813$33,756

Unit Economics

$110
CAC
$920
LTV
4%
Churn
78%
Margin
LTV:CAC Ratio: 8.4xExcellent!

Landing Page Copy

Be Audit-Ready in One Click

Automatically build immutable evidence of due diligence so you can prove compliance when EU regulators ask.

Feature Highlights

Tamper-proof evidence ledger
GPSR and DSA report templates
Automatic vendor document expiry alerts
AI that turns logs into regulator narratives

Social Proof (Placeholders)

"'We passed our DSA audit with zero findings thanks to AuditForge' — Compliance Director at HomeGoods EU"
"'Finally a tool that understands what regulators actually want to see'"

First Three Customers

Sponsor one EU regulatory compliance webinar and offer free audit readiness assessments to attendees. Message operators who have publicly discussed recent EU audits on LinkedIn. Offer the first three customers lifetime 50% discount in exchange for video testimonial and case study.

Launch Channels

ProductHuntLinkedInCompliance Week Europe communityEcommerce compliance Slack groups

SEO Keywords

eu marketplace audit toolds a compliance evidencegpsr due diligence softwareautomated compliance reportingmarketplace regulatory audit trail

Competitive Analysis

LogicGate

logicgate.com
Enterprise
Strength

Strong GRC platform

Weakness

Too heavy for marketplace operators, expensive

Our Advantage

Purpose-built for EU marketplace evidence capture at SaaS price

Usage based
Strength

Excellent SOC2 automation

Weakness

Not focused on product safety or vendor evidence

Our Advantage

Specific to DSA/GPSR evidence requirements

🏰 Moat Strategy

Network effect where shared (anonymized) regulatory request patterns improve AI report quality for all customers.

⏰ Why Now?

EU regulators have begun actively enforcing DSA Article 16 due diligence obligations with requests for evidence that most marketplaces are unprepared to produce quickly.

Risks & Mitigation

legalhigh severity

Evidence is challenged as insufficient by regulator

Mitigation

Work with EU regulatory counsel to validate report templates and include clear methodology

executionmedium severity

Integration friction with diverse marketplace tech stacks

Mitigation

Provide multiple ingestion methods including CSV, Zapier, and direct API

Validation Roadmap

pre-build10 days

Run 8 discovery calls with marketplace operators who faced regulatory requests

Success: Clear pain around evidence compilation confirmed by all

mvp30 days

Pilot with 2 marketplaces for one month

Success: Both successfully generate a mock audit report they would submit

launch45 days

Launch with case study from pilot

Success: $2,000 MRR within 45 days

Pivot Options

  • Pivot to full GRC platform for European SMEs
  • Become regulatory request fulfillment service with human review
  • Focus exclusively on Chinese seller document verification

Quick Stats

Build Time
135h
Target MRR (6 mo)
$6,500
Market Size
$280.0M
Features
9
Database Tables
4
API Endpoints
4