SimEcon.com

Simulate policy and investment decisions before spending a peso

Score: 7.6/10MexicoHard BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Mexico's per capita GDP and productivity have remained essentially flat for 25 years despite surging exports, doubled wages, and falling poverty.

Solution

SimEcon gives Mexican business leaders and policymakers a sandbox to model how different decisions — wage increases, technology adoption, training programs, regulatory changes — will impact productivity, profitability, and GDP contribution over 1-5 years. Models are calibrated specifically on 25 years of Mexican economic data.

Target Audience

Mexican CEOs, business leaders, economists, and economic policymakers

Differentiator

The only simulator using econometric models trained exclusively on Mexican economic history rather than generic emerging market assumptions.

Brand Voice

authoritative and optimistic

Features

Scenario Builder

must-have48h

Drag-and-drop interface to create policy and investment scenarios

Mexican Econometric Engine

must-have65h

Backend simulation engine using locally-fitted models

Interactive Outcome Visualizations

must-have35h

Charts showing productivity, employment, and profit impact over time

Comparative Scenario Analysis

must-have30h

Side-by-side comparison of up to 6 different strategies

Export to PDF/PowerPoint

must-have25h

One-click export for presentations to boards or government

Template Library

nice-to-have28h

Pre-built scenarios for common Mexican challenges (nearshoring, nearshoring, USMCA changes)

Team Collaboration Mode

nice-to-have40h

Multiple stakeholders can comment on scenarios

API Access

nice-to-have35h

For consulting firms and research institutions

Total Build Time: 306 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
organization_iduuidYes
roletextNo
created_attimestampNo

organizations

ColumnTypeNullable
iduuidNo
nametextNo
typetextNo
industrytextYes

scenarios

ColumnTypeNullable
iduuidNo
user_iduuidNo
nametextNo
baseline_datatextNo
interventionstextNo
resultstextYes
created_attimestampNo

Relationships:

  • user_id references users(id)

API Endpoints

POST
/api/scenarios

Create and run new economic simulation

🔒 Auth Required
GET
/api/scenarios/:id/results

Retrieve cached simulation results

🔒 Auth Required

Tech Stack

Frontend
React + Vite + Tanstack Query + ShadcnUI
Backend
FastAPI + Python
Database
PostgreSQL
Auth
Auth0
Payments
Mercado Pago
Hosting
Render
Additional Tools
PandasSciPyCeleryRedis

Build Timeline

Week 1: Auth and UI foundation

42h
  • React frontend
  • Auth0 integration
  • Basic scenario builder UI

Week 2: Econometric core

55h
  • Python simulation engine calibrated to Mexican data
  • Baseline models

Week 3: Visualization and comparison

48h
  • Outcome charts
  • Multi-scenario comparison

Week 4: Polish, payments, export

38h
  • PDF export
  • Mercado Pago
  • Template library
Total Timeline: 4 weeks • 183 hours

Pricing Tiers

Explorer

$0/mo

Public data only

  • 3 simulations/month
  • Basic models

Pro

$35/mo

None

  • Unlimited simulations
  • Custom company data
  • Advanced models
  • Exports

Policy

$149/mo

For institutions

  • Everything in Pro
  • Sector-wide modeling
  • API access
  • Priority support

Revenue Projections

MonthUsersConversionMRRARR
Month 19512%$399$4,788
Month 692018%$5,796$69,552

Unit Economics

$52
CAC
$1150
LTV
4%
Churn
82%
Margin
LTV:CAC Ratio: 22.1xExcellent!

Landing Page Copy

Test economic decisions before they cost you millions

The simulator that understands 25 years of Mexican economic reality.

Feature Highlights

Calibrated on real Mexican data
Used by both CEOs and policymakers
See productivity impact in minutes

Social Proof (Placeholders)

"'We scrapped a $4M training program after SimEcon showed only 3.2% productivity gain' — HR Director, Guadalajara manufacturer"

First Three Customers

1. Contact economics professors at ITAM and CIDE who consult for government — offer free Policy tier. 2. Run webinars with CANACINTRA on 'Modeling Nearshoring Productivity Gains'. 3. Direct outreach to strategy heads at large Mexican corporates (FEMSA, Cemex, Bimbo) offering personalized demos.

Launch Channels

ProductHuntLinkedInr/economíaITAM/CIDE alumni networksMexican Economic Society events

SEO Keywords

simulador impacto politico productividadmodelo econometrico mexicosimulacion productividad empresarialherramienta simulacion economica mexico

Competitive Analysis

AnyLogic

anylogic.com
Enterprise licensing
Strength

Powerful simulation capabilities

Weakness

Generic, requires PhD to use, no Mexican calibration

Our Advantage

Purpose-built for Mexican productivity questions with one-click usability

🏰 Moat Strategy

Continuously improved econometric models as more Mexican organizations run simulations and share anonymized outcomes

⏰ Why Now?

Mexico is at an inflection point with nearshoring, USMCA review in 2026, and new industrial policy — leaders need evidence-based decision tools immediately.

Risks & Mitigation

technicalhigh severity

Simulation engine produces inaccurate results

Mitigation

Partner with Mexican economist for initial model validation and ongoing calibration

marketmedium severity

Perceived as too complex for CEOs

Mitigation

Focus on beautiful UX and pre-built templates

Validation Roadmap

pre-build18 days

Validate model accuracy with 3 Mexican economists

Success: All three agree model directionally correct on historical cases

mvp50 days

Beta test with 12 companies and 8 policymakers

Success: 70% say they would pay $35+/mo

Pivot Options

  • Focus exclusively on government/policy market
  • Build consulting service on top of simulator
  • Create education version for universities

Quick Stats

Build Time
183h
Target MRR (6 mo)
$5,800
Market Size
$68.0M
Features
8
Database Tables
3
API Endpoints
2