AfyaLink

Connect directly with community health workers near you

Score: 7.9/10ZMMedium BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Zambia's public healthcare system is critically understaffed, forcing patients to endure long waits, reduced care quality, and higher health risks.

Solution

AfyaLink matches patients in rural and peri-urban areas with nearby trained Community Health Workers for initial assessment, follow-up care, medication adherence support, and referral when hospital care is truly needed. This reduces pressure on public hospitals while bringing care closer to home.

Target Audience

Zambian citizens relying on public hospitals and clinics, especially in rural and low-income areas

Differentiator

Geo-matched CHW network with built-in supervision tools for district health offices and voice-first interface suitable for low-literacy users.

Brand Voice

friendly

Features

CHW Matching

must-have55h

Finds nearest available Community Health Worker based on location and needed service

Voice-First Consultation

must-have50h

Record symptoms in local language for CHW to review

Appointment Booking with CHWs

must-have40h

Schedule in-person or phone follow-ups

Medication Reminders

must-have45h

Shared adherence tracking for TB, HIV, and chronic conditions

Referral Coordination

must-have50h

CHW can escalate cases to clinics with context provided

CHW Supervision Dashboard

nice-to-have70h

For district officers to monitor activity (B2B feature)

Health Education Library

nice-to-have35h

Voice messages on common topics in local languages

Outcome Tracking

future60h

Follow-up surveys to measure impact

Total Build Time: 405 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
phonetextNo
roletextNo
districttextNo
is_chwboolNo
verifiedboolNo

Relationships:

  • connections.patient_id → users.id
  • connections.chw_id → users.id

connections

ColumnTypeNullable
iduuidNo
patient_iduuidNo
chw_iduuidNo
statustextNo
created_attimestampNo

Relationships:

  • references users table twice

interactions

ColumnTypeNullable
iduuidNo
connection_iduuidNo
typetextNo
notestextYes
outcometextYes
created_attimestampNo

Relationships:

  • references connections

API Endpoints

POST
/api/match

Find best available CHW for a patient's needs and location

🔒 Auth Required
POST
/api/interactions/record

Log voice note or visit outcome

🔒 Auth Required
POST
/api/reminders/send

Trigger adherence voice reminders

🔒 Auth Required

Tech Stack

Frontend
React Native + Expo
Backend
Django + DRF
Database
PostgreSQL
Auth
Custom JWT with phone OTP
Payments
Flutterwave
Hosting
Render
Additional Tools
Twilio for voice callsDeepgram for speech-to-text in local languages

Build Timeline

Week 1: Auth and matching engine

65h
  • Phone auth system
  • CHW verification flow
  • Geographic matching algorithm

Week 2: Core patient app

70h
  • React Native UI
  • Voice note recording and playback
  • Matching screen

Week 3: CHW mobile experience

60h
  • CHW-specific interface
  • Case management tools
  • Adherence tracking

Week 4: Backend and supervision

55h
  • Django API
  • District dashboard
  • Data privacy controls

Week 5: Voice and reminders

50h
  • Twilio voice integration
  • Scheduled reminders
  • Local language assets

Week 6: Pilot and payments

40h
  • Pilot with 40 CHWs in one district
  • Subscription system

Week 7: Launch

30h
  • App store release
  • Marketing in local languages
  • Documentation for health offices
Total Timeline: 7 weeks • 370 hours

Pricing Tiers

Free

$0/mo

Maximum 3 connections per month

  • One-time connections
  • Basic voice notes
  • Limited reminders

Family

$12/mo

Up to 5 family members

  • Unlimited connections
  • Medication reminders
  • Priority CHW matching

Premium

$35/mo

None

  • All features
  • CHW supervision tools for small cooperatives
  • Advanced analytics
  • Dedicated support

Revenue Projections

MonthUsersConversionMRRARR
Month 16507%$1,592$19,104
Month 64,80013%$21,840$262,080

Unit Economics

$7.2
CAC
$165
LTV
9%
Churn
71%
Margin
LTV:CAC Ratio: 22.9xExcellent!

Landing Page Copy

Healthcare That Comes to Your Village

Connect with trusted Community Health Workers for care without traveling to the hospital.

Feature Highlights

Voice messages in local languages
Medication adherence support
Seamless referral when needed
Trained and verified CHWs

Social Proof (Placeholders)

"'The CHW visited me at home and helped with my blood pressure.' — Violet K., Mongu"
"'My ARVs reminders come every day. I haven't missed since I started.' — Patrick N., Luanshya"

First Three Customers

Identify and onboard 25 CHWs in one rural district through the District Health Office by offering them small stipends for the first two months of using the platform. Present the tool at the annual Community Health Workers conference. Seed users through existing mother-to-mother support groups in target districts.

Launch Channels

r/SaaSGlobal Health forumsZambia CHW networks on WhatsAppMinistry of Health TwitterCommunity radio health shows

SEO Keywords

zambia community health worker appchw matching zambiarural healthcare app zambiamedication adherence zambiavillage health worker connection

Competitive Analysis

Living Goods

livinggoods.org
Enterprise
Strength

Strong CHW supervision model

Weakness

Not a direct-to-patient marketplace, focused on specific NGOs

Our Advantage

Open network that any verified CHW can join and patients can directly access

🏰 Moat Strategy

Verified CHW network effects and trust built through local health office partnerships create high switching costs.

⏰ Why Now?

Zambia's national CHW strategy is expanding significantly in 2024-2025 while smartphone ownership among community health workers has reached critical mass.

Risks & Mitigation

legalhigh severity

Scope of practice concerns for CHWs

Mitigation

Strict protocols, supervision features for district officers, and clear disclaimers

executionmedium severity

CHW attrition

Mitigation

Build recognition and small incentive system within the app

Validation Roadmap

pre-build18 days

Map existing CHW density and willingness to participate in 2 districts

Success: At least 35 CHWs per district willing to join platform

mvp40 days

30-day pilot with 25 CHWs and 120 patients

Success: At least 65% of patients report they avoided an unnecessary hospital visit

Pivot Options

  • Become enterprise platform for NGOs managing CHWs
  • Expand into full supply chain for CHW medical kits
  • Focus on maternal and child health only

Quick Stats

Build Time
370h
Target MRR (6 mo)
$20,500
Market Size
$27.0M
Features
8
Database Tables
3
API Endpoints
3