Ghana's smartest parental shield against explicit content
Ghanaian children have unrestricted access to porn sites with zero age gates, leading to widespread early exposure to explicit content
Shieldly is a mobile app that lets Ghanaian parents create profiles for their children and enforce DNS-level blocking of porn sites using locally curated lists. It delivers simple activity reports and instant alerts directly to the parent's phone. Parents can manage everything remotely without needing technical expertise.
Ghanaian parents, families, and child-protection advocates
Built exclusively for the Ghanaian market with Twi language support, ISP-specific configurations for MTN and Vodafone, and blocklists that target locally popular adult sites ignored by global tools.
supportive
Create and manage multiple child profiles with age-based protection levels
On-device DNS-over-HTTPS that blocks porn domains using Ghana-optimized lists
Visual reports showing blocked attempts and browsing patterns
Push notifications when children attempt to visit explicit sites
Change settings and view reports from parent's own device
Add personal websites to block or allow
Set internet curfews and daily limits
Digital safety guides available in Twi, Ga, and English
Real-time content classification for new domains
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| phone | text | No |
| full_name | text | Yes |
| role | text | No |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| name | text | No |
| age | int | No |
| protection_level | text | No |
| device_id | text | Yes |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| child_id | uuid | No |
| domain | text | No |
| blocked | bool | No |
| timestamp | timestamp | No |
| category | text | Yes |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| tier | text | No |
| paystack_ref | text | Yes |
| status | text | No |
| expires_at | timestamp | Yes |
Relationships:
/api/auth/otpSend and verify phone OTP login
/api/childrenCreate new child profile
/api/logsLog blocked or allowed domain from child device
/api/blocklistFetch latest compiled blocklist for device
/api/reportsGet activity reports for all children
/api/subscription/webhookHandle Paystack payment events
Single device only
None
None
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 180 | 9% | $405 | $4,860 |
| Month 6 | 1,650 | 17% | $7,012 | $84,150 |
Easy-to-use app with local blocklists, instant alerts, and reports designed for Ghanaian families.
Post free 6-month premium offers in the top 5 Ghanaian parenting Facebook groups (targeting 50+ member admins first). Partner with 3 PTAs at private schools in East Legon and Cantonments for pilot programs. Run hyper-local Facebook ads geo-targeted to Accra and Kumasi parents aged 28-45 using 'child safety' interests.
Polished multi-device support
No Ghana-specific lists or languages, expensive in local currency
Hyper-local lists and pricing tailored for Ghanaian incomes
Strong social media monitoring
US-centric content categories, no local ISP integration
Focus on porn blocking with Ghana-relevant domains and lower price point
Continuous anonymized data from Ghanaian households improves the blocklist faster than global competitors can copy, creating a compounding local data advantage.
Smartphone adoption among Ghanaian children aged 8-14 has doubled in the last 24 months while national conversation about online safety has intensified following recent media reports.
Parents may be reluctant to pay $25/month
Start with strong freemium tier and offer mobile money weekly payments
Children finding ways to bypass DNS blocking
Combine multiple techniques and update lists daily
Data protection compliance with NDPC Ghana
Only log domains, not full URLs or personal content; work with local lawyer from day one
Success: At least 65% say they would pay for a local solution
Success: 18+ families still actively using after beta
Success: 300 signups in first 14 days
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