UtiliForge.com

Curated database of 10k+ utility contacts to warm up solar software sales leads instantly.

Score: 7.7/10CanadaEasy BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Small solar tech businesses face 12+ month B2B sales cycles with utilities evaluating their software, severely stalling revenue growth.

Solution

UtiliForge provides verified emails, roles, and outreach templates for utility buyers evaluating solar tech. Filter by size, region, and procurement stage to target warm leads. Bypass cold outreach and cut sales cycles by starting conversations with decision-makers ready to evaluate.

Target Audience

Small businesses in solar tech selling software to utilities

Differentiator

Weekly updated data from public RFPs and insider solar networks, with 85% email deliverability guarantee.

Brand Voice

professional

Features

Contact Search

must-have18h

Advanced filters for utilities by state, size, tech stack.

Email Finder

must-have15h

Verified emails for CISOs, procurement leads.

Outreach Templates

must-have10h

20+ solar-specific email/LinkedIn templates.

Lead Export

must-have12h

CSV/Excel export with compliance notes.

Activity Tracker

must-have20h

Log interactions per lead for follow-ups.

RFP Alerts

nice-to-have15h

Daily emails on new utility solar RFPs.

Enrichment API

nice-to-have12h

API to enrich your CRM leads.

Team Sharing

nice-to-have10h

Shared lead lists for sales teams.

Total Build Time: 112 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
searches_usedintYes
created_attimestampNo

contacts

ColumnTypeNullable
iduuidNo
nametextNo
utility_iduuidNo
emailtextYes
roletextNo

Relationships:

  • utility_id -> utilities.id

utilities

ColumnTypeNullable
iduuidNo
nametextNo
statetextNo
sizeintYes

user_searches

ColumnTypeNullable
iduuidNo
user_iduuidNo
querytextNo

Relationships:

  • user_id -> users.id

API Endpoints

POST
/api/contacts/search

Search and filter contacts

🔒 Auth Required
GET
/api/contacts/:id

Get single contact details

🔒 Auth Required
GET
/api/templates

Fetch outreach templates

🔒 Auth Required
POST
/api/exports

Generate lead export

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind + Shadcn/UI
Backend
Next.js API routes + Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
Resend for emailsClearbit for enrichment

Build Timeline

Week 1: DB and search MVP

25h
  • Seed contacts DB
  • Search UI
  • Auth

Week 2: Filters and exports

30h
  • Advanced filters
  • CSV export

Week 3: Templates and tracker

25h
  • Template library
  • Activity log

Week 4: Payments and polish

20h
  • Stripe tiers
  • Dashboard

Week 5: Alerts and sharing

15h
  • RFP alerts
  • Team features
Total Timeline: 5 weeks • 115 hours

Pricing Tiers

Free

$0/mo

No exports

  • 50 searches/mo
  • Basic filters

Pro

$37/mo
  • Unlimited searches
  • Exports
  • Templates

Enterprise

$97/mo
  • All Pro + API
  • Custom data
  • Team seats

Revenue Projections

MonthUsersConversionMRRARR
Month 1403%$37$444
Month 62506%$555$6,660

Unit Economics

$30
CAC
$650
LTV
4%
Churn
90%
Margin
LTV:CAC Ratio: 21.7xExcellent!

Landing Page Copy

Unlock 10k Utility Contacts for Solar Software Sales

Verified leads and templates to start warm conversations and slash 12-month cycles.

Feature Highlights

Filter by RFP stage
85% email accuracy
Solar-specific templates
CRM exports
RFP alerts

Social Proof (Placeholders)

"'Found 5 hot leads in day 1' - Solar Startup Founder"
"'Game-changer for outreach' - Sales Lead"

First Three Customers

Email 50 solar tech founders from AngelList, offering free Pro for 3 months. Share dataset sample in r/solarenergy and solar LinkedIn groups. Partner with one solar accelerator for intros.

Launch Channels

Product Huntr/salesr/solarIndie HackersTwitter #SolarSales

SEO Keywords

utility contacts solar softwaresolar RFP leadsutility buyer database solar

Competitive Analysis

ZoomInfo

zoominfo.com
$10k+/yr
Strength

Large database

Weakness

Generic, expensive for small biz

Our Advantage

Niche solar focus, affordable, high accuracy

🏰 Moat Strategy

Exclusive data partnerships with solar associations for real-time RFP intel.

⏰ Why Now?

US utilities mandated 30% renewables by 2030; solar software demand surges but contact info fragmented.

Risks & Mitigation

legalmedium severity

Data privacy compliance

Mitigation

GDPR/CCPA compliant, public sources only

executionlow severity

Data staleness

Mitigation

Weekly automation updates

Validation Roadmap

pre-build5 days

Survey 15 sales reps on lead pains

Success: 70% willing to pay $37

launch7 days

Get 20 signups week 1

Success: 10% convert to paid

Pivot Options

  • General clean tech leads
  • RFP monitoring tool

Quick Stats

Build Time
115h
Target MRR (6 mo)
$1,200
Market Size
$35.0M
Features
8
Database Tables
4
API Endpoints
4