DealSun.com

Shared deal rooms for solar prospects to self-advance evaluations and close 3x faster.

Score: 7.7/10CanadaMedium BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Small solar tech businesses face 12+ month B2B sales cycles with utilities evaluating their software, severely stalling revenue growth.

Solution

DealSun creates branded portals where utility prospects access demos, docs, and Q&A asynchronously. Automate progress nudges and track engagement to prioritize hot deals. Turn passive evaluations into active progress, compressing 12+ month cycles without constant sales follow-ups.

Target Audience

Small businesses in solar tech selling software to utilities

Differentiator

Solar-specific templates pre-loaded with compliance docs and ROI calculators, integrated with utility procurement workflows.

Brand Voice

supportive

Features

Deal Room Creator

must-have20h

One-click branded portals with docs/demos.

Engagement Tracking

must-have15h

See views, time spent, questions asked.

Auto-Nudges

must-have18h

Email sequences based on activity.

Q&A Chat

must-have12h

Prospect asks questions, you respond async.

Progress Milestones

must-have16h

Self-serve checklist for evaluations.

ROI Calculator Embed

nice-to-have14h

Customizable solar savings calculator.

Slack/Email Alerts

nice-to-have10h

Real-time notifications on activity.

White-label

nice-to-have12h

Remove DealSun branding for Enterprise.

Total Build Time: 117 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
companytextYes
created_attimestampNo

deals

ColumnTypeNullable
iduuidNo
user_iduuidNo
prospect_emailtextNo
statustextNo
created_attimestampNo

Relationships:

  • user_id -> users.id

activities

ColumnTypeNullable
iduuidNo
deal_iduuidNo
typetextNo
datatextYes
timestamptimestampNo

Relationships:

  • deal_id -> deals.id

API Endpoints

POST
/api/deals

Create new deal room

🔒 Auth Required
GET
/api/deals/:id

Get deal dashboard

🔒 Auth Required
GET
/api/activities/:dealId

Fetch prospect activities

🔒 Auth Required
POST
/api/nudges/:dealId

Send nudge email

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind + Shadcn/UI
Backend
Next.js API routes + Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
Resend for emailsReplicate for any AI calcs

Build Timeline

Week 1: Auth and deal creation

25h
  • User auth
  • Deal room generator
  • Basic portal

Week 2: Tracking and Q&A

30h
  • Activity logs
  • Q&A system

Week 3: Nudges and milestones

25h
  • Email automation
  • Checklist UI

Week 4: Dashboard and payments

20h
  • Full dashboard
  • Stripe

Week 5: Polish and extras

15h
  • ROI embed
  • Alerts

Week 6: Testing

10h
  • E2E tests
  • Launch

Week 7: Optimizations

8h
  • Performance tweaks
Total Timeline: 7 weeks • 153 hours

Pricing Tiers

Free

$0/mo

No nudges

  • 3 active deals
  • Basic tracking

Pro

$37/mo
  • Unlimited deals
  • Nudges
  • Q&A

Enterprise

$97/mo
  • All Pro + White-label
  • Custom templates
  • Advanced analytics

Revenue Projections

MonthUsersConversionMRRARR
Month 1303%$37$444
Month 62007%$518$6,216

Unit Economics

$28
CAC
$700
LTV
4%
Churn
91%
Margin
LTV:CAC Ratio: 25.0xExcellent!

Landing Page Copy

Accelerate Utility Deals with Self-Serve Portals

Prospects advance evaluations on their time while you track and nudge to close faster.

Feature Highlights

Branded portals
Engagement analytics
Auto follow-ups
Async Q&A
Milestone tracking

Social Proof (Placeholders)

"'3 deals moved forward in a week' - Solar Sales VP"
"'Prospects love the portal' - Founder"

First Three Customers

Offer free Enterprise to 3 solar startups via Twitter DMs to sales leads. Share demo video in Solar Energy Entrepreneurs Facebook group. Cold email 30 prospects from previous idea's contacts.

Launch Channels

Product Huntr/Entrepreneurr/solarSaaS DiscordLinkedIn

SEO Keywords

solar deal room utilitiesutility evaluation portal solarB2B sales acceleration solar

Competitive Analysis

DealHub

dealhub.io
$99+/mo
Strength

CPQ features

Weakness

Overkill for small solar teams

Our Advantage

Lightweight, solar-tuned, affordable

🏰 Moat Strategy

Network effects from shared templates improving with user data.

⏰ Why Now?

Utilities digitizing procurement post-IRA incentives; async tools boom post-remote sales.

Risks & Mitigation

marketmedium severity

Prospect adoption low

Mitigation

Pre-built solar templates + ease of share

technicallow severity

Email deliverability

Mitigation

Use Resend with warm-up

Validation Roadmap

pre-build7 days

Mock portal test with 5 prospects

Success: 80% complete milestone 1

growth30 days

50 deals created

Success: 20% progression rate

Pivot Options

  • General B2B deal rooms
  • Solar RFP collaboration tool

Quick Stats

Build Time
153h
Target MRR (6 mo)
$1,500
Market Size
$45.0M
Features
8
Database Tables
3
API Endpoints
4