Real-time crew tracking and dispatch to eliminate no-shows and misassignments.
Small construction business owners lose time and money due to inefficient project scheduling and crew management causing constant delays and productivity losses.
SiteRoster provides GPS-enabled mobile check-ins and instant SMS dispatches for dynamic crew management. Owners see live locations and availability on a map dashboard. Automatic shift swaps and overtime alerts keep projects on track without phone tag.
Small construction business owners managing 5-50 person crews on residential or commercial projects
GPS + SMS automation for blue-collar crews who hate apps, achieving 95% check-in rates.
supportive
GPS dashboard showing crew locations and status.
Send shift assignments via text with accept/decline.
One-tap arrival/departure with photo proof.
Real-time crew availability syncing.
Crew self-swap shifts with owner approval.
Auto-calculate and alert on OT hours.
Safety check-ins logged.
Group SMS/email to crew.
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| text | No | |
| phone | text | Yes |
| is_owner | bool | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| name | text | No |
| location | text | No |
| owner_id | uuid | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| project_id | uuid | No |
| crew_id | uuid | No |
| shift_start | timestamp | No |
| status | text | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| roster_id | uuid | No |
| type | text | No |
| timestamp | timestamp | No |
| location | text | Yes |
Relationships:
/api/rostersDispatch new roster via SMS
/api/map/liveFetch live crew locations
/api/checkinsLog check-in
/api/availabilityUpdate crew availability
/api/swapsRequest shift swap
No GPS, 50 SMS/mo
20 active projects
None
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 80 | 4% | $102 | $1,224 |
| Month 6 | 700 | 9% | $2,016 | $24,192 |
SiteRoster's GPS and SMS dispatch keeps small construction teams on site and on schedule.
Target local construction firms via Google Maps searches, offer free setup via phone calls; join Facebook groups like 'Small Business Contractors' and share demo video; DM 30 foremen on LinkedIn with pain-point email.
Task management
No real-time dispatch focus
SMS/GPS for non-tech crews
Scheduling basics
Not construction-specific
Live tracking tailored
Network effects as more crews join local pools for swaps.
Gig economy shift in trades; cheap GPS/SMS APIs mature.
GPS accuracy in rural sites
Fallback to manual check-in
Privacy concerns with location
Opt-in, GDPR compliant
Success: 80% cite no-shows
Success: 20% convert
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