KesCompare

Compare PAYE vs Contractor net pay instantly with Kenyan tax rules

Score: 7.7/10United StatesEasy BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Kenyan professionals are tricked into contractor roles at the same gross pay as PAYE jobs, subsidizing company risks without adequate compensation for lost benefits and security.

Solution

Users input gross salary, benefits, and role details to get side-by-side net pay breakdowns including taxes, NHIF, NSSF, and hidden costs. It simulates negotiation outcomes and suggests fair contractor uplifts. Export reports to share with employers during offers.

Target Audience

Kenyan job seekers and mid-level professionals (around KES 100K/month gross) negotiating PAYE vs contractor offers in Nairobi or Kenyan job market

Differentiator

Hyper-local Kenyan tax engine with auto-updates from KRA rules, unlike generic global calculators.

Brand Voice

professional

Features

PAYE vs Contractor Calculator

must-have20h

Core engine computes net pay, taxes, benefits value for both employment types.

Negotiation Simulator

must-have15h

Adjust variables to see required uplifts for contractor parity.

Report Generator

must-have10h

PDF/CSV exports with visuals for employer discussions.

Historical Tax Updater

must-have12h

Pulls latest KRA rates automatically.

Save & Compare Sessions

must-have8h

Store multiple scenarios for job offer tracking.

Role-Based Templates

nice-to-have6h

Pre-filled averages for Nairobi tech/marketing roles.

Shareable Links

nice-to-have4h

Public links to comparisons without login.

Inflation Adjuster

nice-to-have5h

Future-proof calcs with CPI data.

Total Build Time: 80 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
subscription_tiertextYes

calculations

ColumnTypeNullable
iduuidNo
user_iduuidNo
gross_payintNo
benefits_valueintYes
net_payeintNo
net_contractorintNo
created_attimestampNo

Relationships:

  • user_id -> users.id

tax_rates

ColumnTypeNullable
iduuidNo
yearintNo
paye_brackettextNo
rateintNo

API Endpoints

POST
/api/calculate

Run PAYE/contractor comparison

🔒 Auth Required
GET
/api/calculations

List user calculations

🔒 Auth Required
GET
/api/calculations/:id

Fetch single calc details

🔒 Auth Required
GET
/api/tax-rates

Latest Kenyan tax data

GET
/api/export/:id

Generate PDF report

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + shadcn/ui + Tailwind
Backend
Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
pdf-lib for reportsRecharts for visuals

Build Timeline

Week 1: Core calc engine & DB

25h
  • Tax schema
  • Calculator API
  • Basic UI

Week 2: User auth & sessions

20h
  • Supabase auth
  • Save/load calcs
  • Dashboard

Week 3: Sims & reports

20h
  • Negotiation sim
  • PDF export
  • Visuals

Week 4: Polish & payments

15h
  • Stripe integration
  • Landing page
  • Testing
Total Timeline: 4 weeks • 80 hours

Pricing Tiers

Free

$0/mo

No saves/exports

  • 3 calcs/month
  • Basic comparison

Pro

$25/mo

1 user

  • Unlimited calcs
  • Saves, sims, exports
  • Templates

Team

$99/mo

5 users

  • All Pro
  • Multi-user
  • Custom roles

Revenue Projections

MonthUsersConversionMRRARR
Month 13002%$150$1,800
Month 61,5005%$1,875$22,500

Unit Economics

$15
CAC
$300
LTV
5%
Churn
92%
Margin
LTV:CAC Ratio: 20.0xExcellent!

Landing Page Copy

Stop Getting Tricked: Compare Your Real Net Pay

Kenyan-specific calculator reveals hidden losses in contractor roles.

Feature Highlights

KRA-accurate taxes
Negotiation sims
Pro reports
Instant results

Social Proof (Placeholders)

"Saved me 20K/month uplift! - Jane, Nairobi"
"Exposed the scam offer perfectly. - Mark, Dev"

First Three Customers

Post in r/Kenya and KenyanJobs Facebook groups with free calc links; DM 20 mid-level pros on LinkedIn searching 'contractor vs PAYE'; offer beta access for testimonials.

Launch Channels

Product HuntIndie Hackersr/KenyaLinkedIn Kenya HR groups

SEO Keywords

PAYE vs contractor calculator Kenyanet pay calculator Kenyacontractor salary uplift Kenya

Competitive Analysis

Paycheck.ng

paycheck.ng
Free
Strength

Nigerian taxes

Weakness

No Kenya support

Our Advantage

Kenya-specific with negotiation tools

🏰 Moat Strategy

Proprietary Kenyan tax model with auto-KRA sync

⏰ Why Now?

Rising gig economy in Kenya post-COVID, KRA tax changes increasing confusion

Risks & Mitigation

technicalmedium severity

Tax rule changes break calcs

Mitigation

Webhook for KRA updates

marketlow severity

Low awareness of pain

Mitigation

Educational content

legallow severity

Tax advice liability

Mitigation

Disclaimer as estimator

Validation Roadmap

pre-build7 days

Survey 50 LinkedIn pros

Success: 70% confirm pain/use interest

mvp14 days

Beta with 20 users

Success: 50% convert to paid

Pivot Options

  • Expand to Uganda taxes
  • HR employer tool
  • Freelance invoice generator

Quick Stats

Build Time
80h
Target MRR (6 mo)
$2,000
Market Size
$5.0M
Features
8
Database Tables
3
API Endpoints
5