Predict student churn in banking apps and auto-trigger retention campaigns.
Student banking apps face high churn rates as users graduate or lose interest immediately after college.
GradLock analyzes user behavior in student banking apps to predict graduation-time churn, then automatically sends personalized retention emails, offers alumni upgrades, or nudges referrals. Fintech teams get a dashboard to monitor at-risk students and track intervention success, reducing churn by 30%+ without manual effort. It integrates seamlessly via API with your app's data.
Founders, product managers, and growth teams at fintech companies building banking apps for college students
AI-powered churn prediction trained specifically on student banking patterns, with one-click campaign templates tailored for post-grad transitions.
professional
Real-time dashboard showing churn risk scores for students based on usage, graduation date, and engagement.
Trigger emails/SMS with alumni offers when churn risk >70%.
Sync student data from your banking app via secure API.
Test retention messages and track open/click/conversion rates.
Weekly churn reduction metrics and ROI calculations.
Train models on your proprietary data.
Real-time notifications for high-risk cohorts.
Auto-generate referral links for at-risk users.
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| text | No | |
| company | text | No |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| banking_user_id | text | No |
| grad_date | timestamp | Yes |
| churn_risk_score | int | No |
| last_active | timestamp | Yes |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| name | text | No |
| template | text | No |
| sent_count | int | No |
| conversion_rate | int | Yes |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| period_start | timestamp | No |
| churn_reduced | int | No |
Relationships:
/api/students/syncImport student data from banking app
/api/churn/predictRun prediction on cohort
/api/campaigns/sendTrigger campaign for students
/api/reportsFetch analytics reports
/api/studentsList students with risk scores
No custom models
Email only
None
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 20 | 5% | $30 | $360 |
| Month 6 | 150 | 12% | $530 | $6,360 |
GradLock predicts graduation risks and automates retention for your banking app – cut churn 30% effortlessly.
DM 10 fintech founders on LinkedIn building student apps (search 'student banking founder'), offer free 3-month Pro access for feedback. Post in r/fintech and student banking Slack groups with demo video. Attend Finovate conference virtually for intros.
Enterprise-grade tracking
Not student-specific, complex setup
Student banking focus + quick API integration
SaaS metrics
No predictive actions or campaigns
Actionable predictions + automation
Data moat from aggregated anonymized student churn patterns across fintechs, enabling superior ML models.
Rising student fintechs (e.g., Campus, Step) hitting graduation walls amid economic uncertainty boosting alumni needs.
ML prediction accuracy
Start with rule-based, iterate with user data
Low adoption by small fintechs
Free tier + easy integrations
Data privacy compliance
GDPR/SOC2 via Supabase
Success: 3+ confirm >30% churn at grad
Success: 10% churn reduction in test
Success: 10 Pro conversions
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