PaySomaliHub

Unify EVC Plus and Zaad transactions in one dashboard for Somali SMBs.

Score: 7.6/10SOMedium BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Somali businesses are forced to maintain multiple accounts across non-interoperable mobile money platforms like EVC Plus and Zaad, complicating transactions for their customers.

Solution

PaySomaliHub connects to both EVC Plus and Zaad APIs, pulling transactions into a single, real-time dashboard. Businesses can track payments, reconcile accounts, and generate reports without switching apps. It simplifies multi-platform chaos into actionable insights.

Target Audience

Small and medium businesses in Somalia processing payments via EVC Plus and Zaad

Differentiator

First Somalia-specific aggregator tailored for EVC Plus + Zaad interoperability gaps.

Brand Voice

friendly

Features

Account Connection

must-have8h

Securely link EVC Plus and Zaad accounts via API keys.

Unified Dashboard

must-have12h

Real-time view of transactions from both platforms.

Transaction Search & Filter

must-have10h

Search, filter, and categorize payments across platforms.

Basic Reports

must-have8h

Daily/weekly summaries and export to CSV.

Reconciliation Tool

must-have15h

Auto-match and flag discrepancies between platforms.

Custom Alerts

nice-to-have6h

Email/SMS notifications for low balance or failed txns.

Advanced Analytics

nice-to-have10h

Charts for revenue trends and customer insights.

Multi-User Access

nice-to-have8h

Team invites with role-based permissions.

Total Build Time: 77 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
business_nametextNo
created_attimestampNo

accounts

ColumnTypeNullable
iduuidYes
user_iduuidNo
platformtextNo
api_keytextNo
phone_numbertextYes

Relationships:

  • user_id references users(id)

transactions

ColumnTypeNullable
iduuidNo
account_iduuidNo
amountintNo
typetextNo
timestamptimestampNo
statustextNo

Relationships:

  • account_id references accounts(id)

API Endpoints

POST
/api/accounts

Connect new account

🔒 Auth Required
GET
/api/transactions

Fetch filtered transactions

🔒 Auth Required
GET
/api/reports

Generate report data

🔒 Auth Required
POST
/api/sync

Manual sync from platforms

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind + shadcn/ui
Backend
Next.js API routes + Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
Resend (emails)Cron Jobs for sync

Build Timeline

Week 1: Setup & Auth

20h
  • Project scaffold
  • User auth
  • Basic UI

Week 2: Account Integration

25h
  • EVC/Zaad API connectors
  • Account linking

Week 3: Dashboard Core

25h
  • Transaction fetch
  • Dashboard view

Week 4: Features & Reports

20h
  • Search/filter
  • Reports/exports

Week 5: Polish & Nice-to-haves

15h
  • Alerts
  • Analytics

Week 6: Testing & Launch

10h
  • E2E tests
  • Deploy
Total Timeline: 6 weeks • 125 hours

Pricing Tiers

Free

$0/mo

100 txns/month

  • 1 account per platform
  • Basic dashboard
  • Weekly reports

Pro

$30/mo

None

  • Unlimited accounts
  • Real-time sync
  • Reconciliation
  • CSV exports

Enterprise

$99/mo

None

  • All Pro + Multi-user
  • Custom alerts
  • Priority support

Revenue Projections

MonthUsersConversionMRRARR
Month 11002%$60$720
Month 68008%$1,920$23,040

Unit Economics

$15
CAC
$360
LTV
5%
Churn
92%
Margin
LTV:CAC Ratio: 24.0xExcellent!

Landing Page Copy

Stop Juggling EVC Plus & Zaad – Unify Your Payments Now

One dashboard for all transactions, reconciliation, and insights tailored for Somali businesses.

Feature Highlights

Real-time sync
Auto-reconciliation
Easy reports
Secure & local

Social Proof (Placeholders)

"'Saved hours weekly!' – Ali Shop Mogadishu"
"'Perfect for our multi-platform mess.' – Fatima Enterprises"

First Three Customers

Reach out to 20 Somali SMBs on Facebook groups like 'Somali Business Network' and WhatsApp business chats; offer free beta access for feedback; target shops in Mogadishu via local directories.

Launch Channels

Product Huntr/SaaSIndie HackersSomali Twitter/X

SEO Keywords

evc plus zaad dashboardsomali payment aggregatorunify evc zaad transactions

Competitive Analysis

Free
Strength

Easy remittances

Weakness

No EVC/Zaad integration

Our Advantage

Somalia-specific dual-platform support

🏰 Moat Strategy

Data network effects from aggregated transaction insights unique to Somali platforms.

⏰ Why Now?

Mobile money usage in Somalia surged 40% post-2022, but interoperability lags behind.

Risks & Mitigation

technicalmedium severity

API changes by EVC/Zaad

Mitigation

Webhook fallbacks & monitoring

marketlow severity

Low digital adoption

Mitigation

Free tier + local outreach

legalmedium severity

Data privacy regs

Mitigation

GDPR-compliant Supabase

Validation Roadmap

pre-build7 days

Interview 10 SMBs

Success: 5 express interest

mvp14 days

Beta with 3 users

Success: Daily logins

launch3 days

PH launch

Success: 100 signups

Pivot Options

  • Expand to Ethiopia payments
  • Focus on alerts only
  • B2C personal finance

Quick Stats

Build Time
125h
Target MRR (6 mo)
$2,000
Market Size
$5.0M
Features
8
Database Tables
3
API Endpoints
4