Save daily for bazin. Unlock real merchant discounts for Tabaski.
Malian families cannot afford traditional bazin fabric for Tabaski due to collapsing purchasing power and skyrocketing living costs, forcing them to abandon long-standing cultural traditions.
TabaskiSaver helps low-to-middle income Malian families save incrementally toward bazin purchases using mobile money. Users set goals synced to the Islamic calendar, receive gentle daily reminders, and automatically unlock negotiated discounts with partnered Bamako bazin merchants once targets are reached. This removes the stress of lump-sum payments while preserving cherished cultural traditions.
Low-to-middle income Muslim families and bazin merchants in Bamako, Mali
Hyper-local Bamako merchant network with pre-negotiated Tabaski bulk discounts and culturally tailored savings plans based on Malian family sizes and traditional outfit requirements.
supportive
Create Tabaski goals based on family size with suggested amounts for bazin, tailoring, and accessories
Direct deposits via Orange Money, Moov, and Wave with instant confirmation
Visual tracker with completion percentage and days remaining until Tabaski
Browse verified Bamako bazin merchants offering app-exclusive discounts
Culturally sensitive push notifications timed to Friday prayers and savings milestones
Generate digital vouchers that merchants can scan in-store
Invite relatives to contribute to a shared goal
Join neighborhood savings challenges with leaderboards
Annual report comparing this year's Tabaski cost vs previous years
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| phone | text | No |
| full_name | text | Yes |
| family_size | int | Yes |
| created_at | timestamp | No |
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| user_id | uuid | No |
| target_amount | int | No |
| current_amount | int | No |
| target_date | timestamp | No |
| status | text | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| goal_id | uuid | No |
| amount | int | No |
| payment_method | text | No |
| created_at | timestamp | No |
Relationships:
| Column | Type | Nullable |
|---|---|---|
| id | uuid | No |
| name | text | No |
| location | text | No |
| discount_percentage | int | No |
| is_verified | bool | No |
/api/goalsCreate or update a savings goal
/api/transactionsRecord a mobile money deposit
/api/merchantsGet nearby merchants with current discounts
/api/vouchersGenerate redeemable discount voucher
/api/webhooks/flutterwaveHandle mobile money payment confirmation
Limited to 1 active goal
None
Up to 8 family members
| Month | Users | Conversion | MRR | ARR |
|---|---|---|---|---|
| Month 1 | 180 | 9% | $320 | $3,840 |
| Month 6 | 1,450 | 14% | $2,650 | $31,800 |
Save as little as 200 CFA per day. Get real discounts from Bamako bazin merchants when you reach your goal.
Visit 10 bazin merchants at Bamako's Grand Marché offering them free premium merchant accounts for 90 days in exchange for exclusive discounts to our users. Attend Friday Jummah at 5 popular mosques in ACI 2000 and Badalabougou to demo the app and collect 100 beta user phone numbers. Create targeted WhatsApp broadcast lists in neighborhood women's groups offering the first 3 months of the Family plan at 50% off.
Robust savings features and high brand trust
Not tailored to Tabaski or connected to Bamako bazin merchants
Deep cultural integration and direct merchant partnerships for immediate discounts
Excellent mobile money experience
No goal-based savings or merchant discount network
Purpose-built for Tabaski cultural need with merchant ecosystem
Exclusive partnerships with 50+ Bamako bazin merchants creating a flywheel of better discounts as user base grows
Mobile money penetration in Mali exceeded 60% in 2023 while household purchasing power collapsed, creating perfect conditions for culturally-specific micro-savings tools.
Low digital literacy among target older demographic
Ultra-simple UI with voice instructions in Bambara and French
Currency volatility of CFA franc
All goals denominated in CFA with real-time merchant pricing
Slow merchant adoption
Offer merchants free marketing and guaranteed customer flow for first 6 months
Success: 65% of families say they would use it weekly and 80% of merchants would offer discounts
Success: At least 70% complete their savings goal and 50% redeem a voucher
Success: 500 downloads and 45 active merchants in first 30 days
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