BlockTogether

Ghanaian parents uniting to block porn together

Score: 7.5/10GhanaHard BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Ghanaian children have unrestricted access to porn sites with zero age gates, leading to widespread early exposure to explicit content

Solution

BlockTogether is a community platform where parents report harmful sites, moderators verify them, and the collective blocklist is automatically pushed to every user's device. Contributors earn points redeemable for premium features. The more parents participate, the stronger the protection becomes for all Ghanaian children.

Target Audience

Ghanaian parents, families, and child-protection advocates

Differentiator

The only parental control tool that turns protection into a community movement with real-time collective intelligence from Ghanaian families.

Brand Voice

empowering

Features

Site Reporting

must-have25h

One-tap reporting of porn or harmful sites with screenshot evidence

Community Blocklist

must-have40h

Dynamic blocklist updated in real-time from verified reports

Points & Rewards

must-have30h

Earn points for reports that get accepted into the list

VPN Blocker

must-have55h

Light VPN that enforces the community blocklist

National Impact Dashboard

must-have28h

See how many sites the community has blocked this month

Moderator Queue

nice-to-have45h

Volunteer moderators review and verify reports

Leaderboard

nice-to-have20h

Monthly leaderboard of top contributors

Parent Advocacy Petitions

nice-to-have35h

Start or sign petitions to ISPs and government

AI Report Assistant

future50h

Helps categorize reports automatically

Total Build Time: 328 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
phonetextNo
pointsintNo
is_moderatorboolNo
created_attimestampNo

Relationships:

  • has many reports
  • has one subscription

reports

ColumnTypeNullable
iduuidNo
user_iduuidNo
domaintextNo
statustextNo
screenshot_urltextYes
submitted_attimestampNo

Relationships:

  • belongs to user
  • has one verification

blocklist

ColumnTypeNullable
iduuidNo
domaintextNo
verified_byuuidYes
verified_attimestampNo
report_countintNo

subscriptions

ColumnTypeNullable
iduuidNo
user_iduuidNo
tiertextNo
statustextNo

Relationships:

  • belongs to user

API Endpoints

POST
/api/reports

Submit new site report with evidence

🔒 Auth Required
GET
/api/blocklist

Get latest community blocklist (with cache)

🔒 Auth Required
POST
/api/moderate

Approve or reject report (moderator only)

🔒 Auth Required
GET
/api/leaderboard

Get current monthly top contributors

Tech Stack

Frontend
Flutter with Riverpod
Backend
NestJS with WebSockets
Database
PostgreSQL
Auth
Clerk
Payments
Paystack
Hosting
Fly.io for backend, Neon for Postgres, App Stores
Additional Tools
Socket.io for live blocklist updatesRedis for caching

Build Timeline

Week 1: Auth and reporting

45h
  • Auth + profiles
  • Report submission flow

Week 2: Blocklist engine

60h
  • Core blocklist service
  • VPN integration

Week 3: Moderation system

55h
  • Moderator dashboard
  • Verification workflow

Week 4: Community and points

50h
  • Points system
  • Leaderboard
  • Live updates

Week 5: Advocacy and launch

40h
  • Petition feature
  • Landing page
  • Beta with parent groups
Total Timeline: 5 weeks • 410 hours

Pricing Tiers

Citizen

$0/mo

Slower updates

  • Report sites
  • Use community list
  • Basic VPN

Protector

$25/mo

None

  • Priority blocklist updates
  • Double points
  • No ads
  • Custom filters

Champion

$59/mo

None

  • Moderator status eligibility
  • Dedicated support
  • Name on Wall of Fame
  • School license option

Revenue Projections

MonthUsersConversionMRRARR
Month 13208%$640$7,680
Month 62,85014%$9,975$119,700

Unit Economics

$9
CAC
$195
LTV
8%
Churn
79%
Margin
LTV:CAC Ratio: 21.7xExcellent!

Landing Page Copy

One report at a time, we protect Ghana's children

Join thousands of Ghanaian parents building the strongest defense against explicit content through community power.

Feature Highlights

Report once, protect everyone
Real-time blocklist updates
Earn rewards for helping others
See the national impact you're making

Social Proof (Placeholders)

"'I reported 7 sites last month and earned Protector status. My kids are safer because of it.' - Ama, Sunyani"
"'The community list caught a new site my global app missed.' - Kojo, Tamale"

First Three Customers

Seed the moderator team with 12 respected parent influencers from different regions of Ghana. Launch in 8 major WhatsApp parent groups with a 'first 500 reporters get lifetime Protector status' offer. Present at the next Ghana Parent-Teacher Association national conference.

Launch Channels

WhatsApp parent groupsProductHuntTwitter GhanaGhanaWeb opinion piecesChurch youth network

SEO Keywords

community blocklist ghanaparent reporting porn sitescollective parental control africacrowdsourced internet safety ghanaghana parent movement against porn

Competitive Analysis

OpenDNS FamilyShield

opendns.com
Free
Strength

Simple DNS blocking

Weakness

Static lists, no community input or local Ghana focus

Our Advantage

Living blocklist that evolves with new threats reported by actual Ghanaian parents

🏰 Moat Strategy

Network effects: the more parents report and moderate, the more accurate and comprehensive the blocklist becomes, making it increasingly difficult for new entrants to compete.

⏰ Why Now?

exploding WhatsApp parent group culture in Ghana combined with growing frustration with global tools that don't understand the local internet landscape.

Risks & Mitigation

markethigh severity

Difficulty recruiting enough moderators

Mitigation

Gamify moderation heavily and start with hand-picked respected community leaders

legalmedium severity

Liability for incorrectly blocked educational sites

Mitigation

Easy appeal system and human review before permanent blocking

Validation Roadmap

pre-build14 days

Validate community willingness to report in 12 WhatsApp groups

Success: Minimum 180 reports in 10 days during test

mvp30 days

Closed beta with 3 regions

Success: At least 450 active users and 800 reports in 30 days

Pivot Options

  • Turn into national child safety reporting platform for law enforcement
  • License community blocklist to schools and ISPs
  • Expand to Nigeria, Kenya, and Uganda

Quick Stats

Build Time
410h
Target MRR (6 mo)
$10,500
Market Size
$11.4M
Features
9
Database Tables
4
API Endpoints
4