OnboardEasy

Digital onboarding and basic HR for small teams—hiring made simple.

Score: 7.8/10GermanyEasy BuildReady to Spawn
Brand Colors

The Opportunity

Problem

Small business owners are overpaying for bloated HR software packed with unneeded features that complicates affordable management of essential payroll and compliance tasks.

Solution

OnboardEasy automates employee onboarding with customizable checklists, e-sign docs, and basic handbook. Track I-9s, offers, and offboarding compliantly without full HR bloat. Ideal for owners managing hires solo.

Target Audience

Small business owners handling basic HR functions

Differentiator

Template library for industries like retail/restaurants, with e-sign built-in.

Brand Voice

supportive

Features

Onboarding Checklist

must-have10h

Customizable steps with progress tracking.

E-Sign Documents

must-have12h

Upload/sign I-9, offers, policies.

Employee Portal

must-have8h

Self-service access to docs/handbook.

Template Library

must-have10h

Pre-built kits for common industries.

Offboarding

must-have8h

Exit checklists and doc collection.

Task Reminders

nice-to-have7h

Email/SMS nudges for completion.

Analytics Dashboard

nice-to-have6h

Onboarding completion rates.

Integrations

nice-to-have10h

Slack/Email notifications.

Mobile App

future25h

Responsive portal.

Total Build Time: 96 hours

Database Schema

users

ColumnTypeNullable
iduuidNo
emailtextNo
business_nametextNo
created_attimestampNo

employees

ColumnTypeNullable
iduuidNo
user_iduuidNo
nametextNo
statustextNo
onboarded_attimestampYes

Relationships:

  • user_id references users(id)

tasks

ColumnTypeNullable
iduuidNo
employee_iduuidNo
typetextNo
completedboolNo
due_datetimestampYes

Relationships:

  • employee_id references employees(id)

templates

ColumnTypeNullable
iduuidNo
nametextNo
tasks_jsontextNo

API Endpoints

POST
/api/employees

Create new hire

🔒 Auth Required
PUT
/api/tasks

Update task status

🔒 Auth Required
GET
/api/templates

List templates

🔒 Auth Required
POST
/api/signatures

Handle e-sign

🔒 Auth Required

Tech Stack

Frontend
Next.js 14 + Tailwind + shadcn/ui
Backend
Next.js API routes + Supabase Edge Functions
Database
Supabase Postgres
Auth
Supabase Auth
Payments
Stripe
Hosting
Vercel
Additional Tools
HelloSign API for e-signReact Hook Form

Build Timeline

Week 1: Foundation

18h
  • Auth
  • Dashboard
  • DB

Week 2: Employee mgmt

22h
  • CRUD employees
  • Portal

Week 3: Tasks/checklists

25h
  • Task system
  • Templates

Week 4: E-sign + reminders

20h
  • Signature flow
  • Emails

Week 5: Polish/launch

15h
  • Mobile resp
  • Landing
  • Tests

Week 6: Feedback iter

10h
  • Beta fixes

Week 7: Analytics add

8h
  • Reports
Total Timeline: 7 weeks • 128 hours

Pricing Tiers

Free

$0/mo

Basic templates

  • 3 active onboardings

Pro

$30/mo

20 employees

  • Unlimited
  • E-sign
  • Reminders

Business

$89/mo

Unlimited

  • All + custom templates
  • Analytics

Revenue Projections

MonthUsersConversionMRRARR
Month 11204%$144$1,728
Month 61,00012%$3,600$43,200

Unit Economics

$35
CAC
$432
LTV
6%
Churn
91%
Margin
LTV:CAC Ratio: 12.3xExcellent!

Landing Page Copy

Onboard New Hires in Days, Not Weeks

Automated checklists, e-sign, and portals. From $30/mo.

Feature Highlights

Industry templates
Employee self-service
Compliance docs
Task tracking

Social Proof (Placeholders)

"'Hired 5 people seamlessly.' - Tom, Restaurant Owner"
"'No more paper chases!' - Emma, Agency"

First Three Customers

Share free template downloads on r/humanresources and small biz Facebook groups. Cold outreach to 20 Shopify store owners. Beta via Twitter polls.

Launch Channels

Product Huntr/humanresourcesTwitter #HRTechShopify App Store

SEO Keywords

small business employee onboardingfree HR onboarding kite-sign I9 software

Competitive Analysis

BambooHR

bamboohr.com
$6/emp/mo min $150
Strength

Full HRIS

Weakness

Expensive for small

Our Advantage

Onboarding only, cheaper

Zenefits

zenefits.com
$8/emp
Strength

Benefits

Weakness

Bloated UI

Our Advantage

Simpler, faster

🏰 Moat Strategy

User-generated templates create network effects; high switch cost for doc history.

⏰ Why Now?

Tight labor market increases hiring; remote work demands digital onboarding.

Risks & Mitigation

marketmedium severity

Seasonal usage

Mitigation

Offboarding + evergreen marketing

technicalmedium severity

E-sign compliance

Mitigation

Use certified provider

financiallow severity

High CAC

Mitigation

Content/SEO focus

Validation Roadmap

pre-build7 days

Validate with 10 owners

Success: Willing to pay

mvp14 days

Onboard 20 hires

Success: 90% completion

launch7 days

PH + SEO

Success: 500 visits

Pivot Options

  • Full employee handbook SaaS
  • Restaurant-specific
  • Contractor onboarding

Quick Stats

Build Time
128h
Target MRR (6 mo)
$3,000
Market Size
$2000.0M
Features
9
Database Tables
4
API Endpoints
4